Community News and Insights

Community News and Insights

Rosetti Properties News

7 Tips for First-Time Business Owners

Sacha R - Friday, October 05, 2018

People at a meeting

For many of us, it’s a dream to own a business of our own and to be our own boss. To make this dream a reality, and a successful one at that, first-time entrepreneurs should keep the following 7 tips in mind.

7 Tips for Starting a Business

Do What You Know: But, doing what you know also means you need to know what you do. A business that is built around your strengths and passion will have a better chance of success.

Tailor Your Pitch: You never know when you’ll run into a potential client or customer and need to give a quick pitch about your business. It’s important to tailor your pitch to something quick and concise, like a summary, and then if they are still interested, they will que you into continuing.

The Right Space: Where your business is located and the size of your space is also part of your success story. Beginning a business in a location that is difficult to get to, or too expensive for your budget can be detrimental.

Know Your Weaknesses: While we like to think we’re experts at everything, the truth is, we aren’t and we need others to handle what we can’t. By doing so, you will position yourself to be a better business owner.

Prove Yourself: There’s nothing that can kill a business faster than talking the talk without being able to walk the walk. Avoid exaggerating truths and successes and boast about what your company can actually accomplish.

Plan Ahead: There’s no such thing as a perfect plan or a fool-proof plan, planning ahead for the inevitable is essential.

Working from Your Home: Keep in mind that not every client wants to go to your house in order to meet with you. There are also the instances where they drive right past your business without knowing it even exists. It’s important to work with experienced professionals that knows the area and wants to see your business succeed. When you’re ready to see everything we have to offer your growing business, let us know!

 

What Zoning Laws Mean for Your Business

Sacha R - Monday, September 17, 2018

Office cubicles

 

 

Zoning laws, or zoning ordinances, determine how land in any given area is to be used in addition to building regulations which determine the maximum building size as well as the need for fire escapes. Whether you’ve just started a business or you’re determining where to set up shop, it’s important to understand what these laws mean, especially if you’re thinking about running a business from your home.

Zoning Laws

There are numerous zoning laws that business owners need to adhere to, some of which include:
•Signage
•Setback requirements
•Parking requirements
•Commercial vs residential vs manufacturing
•Types of buildings that can occupy an area
In addition to understanding zoning laws for your business, you will also need to know what zone your building is in and if the business is allowed in the particular area.

Reasons to Get Out of the House

While it may feel efficient for you, the business owner, to conduct your business from your home it could cause conflicts that haven’t crossed your mind. Take into consideration the following:
•If you have a staff working from your home, is there enough parking? Take into consideration the amount of employees and if there will potentially be room for customers and clients as well.
•Are you prone to visitors? Most of us have a neighbor or family member who enjoys dropping in simply because they were “in the neighborhood”. This is not beneficial for a business owner who is trying to project a professional image for a client.
•How much space can you allocate to the business without losing personal space? It’s important to remember how much space desk and equipment require, especially if there is more than one person working from your home.

Contact Rosetti Properties

To avoid the inevitable hassle and headaches that are associated with running a business from your home, it is best to work with experts who have a vast understanding of the area’s zoning laws and ordinances. Rosetti Properties has commercial properties as well as retail spaces throughout Albany County and the Capital Region. Our professionals pride themselves in their knowledge of ordinances and the ability to build a space that is suitable to the needs of your business. When you set up shop in one of our professional spaces, you feel rest assured that all New York State zoning requirements are met. Another benefit to establishing your business in a professional space, you aren’t as likely to work during your “down” time since your home will be completely separated from your business. To schedule a tour and learn everything Rosetti Properties has to offer your business, contact us today!

 

How to Keep Your Office Productive

Sacha R - Thursday, September 06, 2018

Meeting at round table

 

It can be said that the internet is our best friend and our worst enemy. If we need to look something up, find a solution, or take a breather during our day we turn to the internet and it becomes our best friend. However, scrolling aimlessly through feeds and apps or surfing too much of the web can take up a lot of time, making the internet our enemy. So how do you find a balance that works for your office that keeps everyone productive?

Break the Bad Habit

It should come as no surprise that the biggest offenders for time consumption are social media and forums. Unless it is part of your job to be active on either during the day, these tend to be the most obvious culprits. Luckily for those who suffer from spending too much time on social media and find their productivity level dwindling, the internet has also provided an array of browser plugins to help you stay focused.
Some of the plugins will allow you to block certain sites while others will track the amount of time spent accessing non-work related websites and then give you a report showing how much time was wasted compared to your productivity level.

Notifications

Whether you’re working on a PC, Mac, or some form of a tablet, notifications popping up in the corner of your screen can become a distraction and ultimately lead you to something that can deplete your productivity level. Try adjusting your notifications to only alert you for specific notifications or during certain hours of your day. Emails containing sales and plans for the weekend can wait until a more opportune time.

Office Space

It’s possible that some employees have a hard time staying productive because of the office. Too much clutter caused by lack of organization or space can lower a person’s productivity level. Additionally, if your office layout isn’t conducive to creating a productive powerhouse, then it’s likely that your staff will have difficulty staying on track. Rosetti Properties is invested in the success of those who set up shop in our office and retail spaces. If you are currently in a space that doesn’t turn your business into a productive powerhouse, let us know! We pride ourselves in the ability to create an office space that will suit the needs of your business.

 

Strengthen Your Reputation as an Employer

Sacha R - Friday, August 24, 2018

Conference table

 

 

When it comes to your business, having a reputation that is viewed positively is beneficial in many ways. A strong, positive reputation creates a transparency and authenticity that employees want to work with, and clients want to do business with. So how can you do this for your business?

Be True to Your Values

To have a brand that is effective, set clear and purposeful values that are true to who you are and what your company encompasses. These values will attract job seekers, maintain employees, in addition to garnering business. By doing so, people will want to be employed by your company and consumers will want to do business with you. Ultimately, your values will help your business flourish.

Make Assessments

It doesn’t have to be an awkward conversation or process, but, engage with your employees and pay attention to what is being said about you online. Addressing less than appealing feedback can help protect your reputation with employees as well as those you want to do business with. Feedback can also be used as an opportunity to grow and make necessary changes. Employees and consumers can be your biggest advocates as long as they’re happy!

Find the Right Space

Take into consideration the space your business is in, believe it or not, it can impact how others perceive you. Has your business increased since moving into your current space? Does your space feel tight, cramped, or over crowded? Perhaps you settled for a spot because you felt like it was inexpensive even though it’s kind of difficult to get to or the maintenance is less than stellar. All of these aspects reflect upon your brand and reputation. If this sounds like the current status and location of your business, it’s time for a new place to set up shop! This is where we come in, with properties throughout the Capital Region we’re certain to have a space you will love. Contact us today to get started!

 

 

The 5 Things to Consider for Renting a Business Space

Sacha R - Friday, August 10, 2018

Office building

 

An exciting, but stressful, time for any business owner is searching for the best space to rent. While some business owners may consider utilizing their current space in a different way, this isn’t typically an option that many find feasible. In the long run, it pays to keep a few things in mind throughout your search.

5 Considerations to Make When Renting a Business Space

1. Finances: When it comes down to it, the space you rent will ultimately depend on your finances. It is important to have a budget in mind with an amount you do not want to exceed.
2. Needs: Something many business owners don’t take into consideration are the needs of the business, they can confuse what they need with what they want. When it comes to your business, these are not the same thing.
3. Accessibility: Take into consideration aspects such as the parking lot, building layout, handicap accessibility, as well as accessibilities to nearby roadways. This will also be important if your business often relies on deliveries from larger trucks – remember, they can’t fit everywhere.
4. Location: Not to be confused with accessibility, the location of your business matters just as much as the location of your home. Take into consideration the logistics of the location and if it makes sense for your business. If your clients or distributors are from a specific area, you may find it easier and more convenient to be centrally located.
5. Appearance: As we know, first appearances are everything. Whether you are a retail business owner, or a law firm, what the business and its landscape look like is very important. Customers and clients are more likely to visit your business if it has an upstanding appearance.

Contact Rosetti Properties

To help your business flourish, Rosetti Properties offers commercial and retail spaces throughout Albany County and the Capital Region. Our professionals can help you find the space your business truly deserves. The spaces we offer can also be built to suit your needs! To begin looking at everything we have to offer your business, contact us today!

 

5 Ways to Increase Prices While Maintaining Customers

Sacha R - Tuesday, July 24, 2018

Office building

 

When a larger, global company raises their prices, people are typically on either side of the fence. They either don’t mind because the increase is usually minimal while others vow they will no longer do business with that company. What does this mean for businesses that don’t have offices around the globe but rely on their community in order to thrive? How do you raise your prices without losing business?

5 Ways to Increase Prices without Losing Business

1. Make gradual increases: Depending on your industry, products, or services you might be able to increase prices for a certain period of time for new customers or clients while offering a “discounted price” for your longtime customers. However, give them a grace period and have them understand that the discount isn’t forever.
2. Timing: Much like location; timing is key. If you’ve encountered a large amount of customer complaints or suffered from a review that painted your business in a negative light, consider waiting to increase prices. Doing so at that moment will continue to shed a negative light on your business. Instead, rebound with your customers and gain their trust back. Then, once you have reestablished your business with them, start the process gradually.
3. Make eliminations: While this option won’t feel like you’re raising prices, you are creating the same effect for your business. Each business is bound to have a product or service that offer a lot of room for profit. Unless it’s something that always gets people in the door, or if it has a high profit margin, consider eliminating it. This could be done for a period of time as a trial to see how it impacts the business, if you find that it’s a negative impact, you should consider taking a different route.
4. `A la carte items: Many businesses offer add on items which allows for an increase in sales without raising the price of a product or service. Businesses with electronic equipment tend to offer extended warranties; this in turn increases the overall price of the transaction without increasing the price of the product.
5. Be up front: We’ve been told from an early age that honesty is the best policy; this adage still holds true for businesses and their customers. Depending on your industry, products or services, a price increase can be easily explained. Retail shops who only sell products from ethical companies with higher standards for their own employees can easily explain the cost of products and services. Transparency can go a long way when it comes to your customers.

If your business is growing to the point where you’ve begun to run out of space, don’t let that impact your business. Finding a space that is better suitable for your business can help it flourish. Rosetti Properties has approximately 500,000 square feet of commercial space throughout Albany County and the Capital Region. Spaces from retail to commercial offices are centrally located in the area and your customers will find them easy to access. We also pride ourselves in being able to alter the office space to fit the specific needs of your business! Contact us today to schedule a tour of your next business space!

 

3 Ways Your Office can Enhance Your Brand

Sacha R - Tuesday, July 10, 2018

Conference table

 

For many business owners branding seems like an outward facing project – portraying a specific image to your clients or how the general public sees you. However, what happens inside your building is just as important. Branding for your company doesn’t end with your digital appearance or signs on the outer wall of the building, it is essential to ensure your office building is accurately representing your brand as well.

3 Ways to Portray your Brand in your Office

1. Lighting: It can seem like a small detail, but lighting can have a deep impact on everyone’s mood, productivity, as well as creativity. This is particularly true with natural lighting; the more natural light the better. What does this have to do with your brand? Your employees represent your company and are, in essence, your brand.
2. Customizations: Making your employees feel as though they belong to a team encourages positive branding. Adding customized signs, artwork, or color coordination throughout the office creates an additional level of branding while bringing your employees together.
3. Personal Touches: Signage throughout the office with your brand’s logo or name is great for its purpose, but, employees should be encouraged to decorate their space. Personal touches added to employee spaces create a sense of community and pride in working for your company which creates an extension of your brand.

While many property management companies will tell you that all you need is a trendy building to become successful, that isn’t actually the case. Creating values that your employees value and embrace as much as you do creates a positive reflection of your brand that will be evident to your clients. If you feel as though your space is restricting your ability to create a positive reflection of your brand, then it’s time to find a new place to set up shop. Contact us today to schedule a tour of the properties we have to offer throughout the Capital Region!

 

Turn Business Failures into Success

Sacha R - Wednesday, June 20, 2018

Office overview

 

Throughout your time as a business owner, you will have a series of happy moments as well as moments that didn’t go quite as expected. It’s important to keep yourself and your business on track and not allow these moments to become monumental. So how do you turn a business failure into success?

• Assess the Situation: You may not be able to fix an error or situation on your own, but, it is up to each business owner to make situation assessments. When you’ve hit a bump in the road, take notes of everything that is happening to help rectify the issue.
• Become Efficient: The statement “we’ve always done it this way” could be detrimental to your business. The processes you had in the beginning were, in all likelihood, inefficient; it’s time to ditch those processes and switch to something that is more efficient.
• Plan for the Unexpected: Business owners shouldn’t operate their business while wearing rose colored glasses, you should be prepared for the unexpected. There are many aspects which are outside of your control such as changes in the economy.

Above all, don’t quit. A setback doesn’t mean you need to close your doors forever, simply use it as a learning experience. As your business continues to grow and change, the needs of your office or retail space will continue to grow and change as well. With properties throughout Albany County of varying sizes, we are sure to have a space your business will flourish in! Contact us today to schedule a tour!

 

4 Ways to Encourage Office Collaboration

Sacha R - Thursday, June 07, 2018

Team meeting

 

If your team has been feeling overwhelmed with work, or they have encountered a mental road block that’s keeping them from completing a task or coming up with fresh ideas, then it’s time to incorporate items into your office space that encourage collaboration.

Encourage Office Collaboration in 4 Ways

1. Creative Space: Whether your business is an office or retail space, having a creative space for your employees to gather is essential. The space should encourage open discussion and allow for ideas to begin flowing. This space also allows for conversations to be held away from others who aren’t involved in the specific scenario and won’t disrupt their work.
2. Open Floor Plan: Many offices have noticed a higher level of collaboration when they switched to an open floor plan. They encourage active communication, brainstorming, as well as addressing questions quickly and easily.
3. Snacks: We’ve always been told that breakfast is the most important meal of the day, but snacking throughout the day keeps our energy up and spirits high. Whether it’s a snack cart in a central location, homemade goodies in the kitchen, or candy in meeting spaces, the occasional snack will help keep the momentum going and encourage more conversations and collaborating.
4. Music: Light background music has been known to keep the creative juices flowing as well as inspiring creativity and team building. While it is not meant to be intrusive, there is a happy medium that any office can find suitable for their needs!
 
Perhaps you have tried incorporating these ideas, among others, into your workspace and you’ve found that your team is still stuck. If this is the case, it could be your office or retail space causing the issue. Don’t let your space hinder the growth of your business! Contact us today to schedule a tour of our commercial and retail spaces!

 

The Benefits of Implementing Innovations in Your Business

Sacha R - Tuesday, May 15, 2018

Conference room

 

Business owners and their staff should be looking for new and innovative ways to help the business prosper. But it doesn’t stop at the research level, you will need to consider the innovations that will be best for the company and put a plan into place to implement them.

How Businesses Benefit From Implementing Innovations

1. Showcase Your Qualities: Help your business stand out from competitors in your market by showcasing your unique qualities. It’s common for businesses to say they are different from their competitors, but, to really put you ahead of the crowd it helps to showcase what makes you truly unique.
2. Increase Productivity: As your business continues to grow, you may find that the staff has become overwhelmed with their workload. If this is the case, you may find that it’s more beneficial to implement a new process to get the work done. This might even be a group effort that you and your staff discuss during a company meeting. It could also be beneficial for you to know how your staff is feeling and how they feel a new process could help.
3. Solve Problems: If you have a persistent problem that reappears frequently, it could be due to a cookie-cutter answer. Think outside the box to find an answer and solution that will work for the business as well as finding a solution once and for all. Whether the issue has been product related, shipping methods, or office productivity, there’s sure to be a solution that will help your business.
4. Beat the Competition: Business owners who take on an innovative thought process and are open to a new process, procedures, and technology are more likely to beat their competition. Those without this thought process is more likely to be left behind.

Contact Rosetti Properties

An additional way to help your business flourish is to set up shop in one of our commercial or retail spaces! With properties throughout Albany, New York, your clients will find that you are centrally located and easy to access. Contact Rosetti Properties to schedule your tour!