Home-Based Business vs. Brick and Mortar

Shaker Run Plaza


As a business owner, you need to weigh the pros and cons of all of your options. Which internet package will best fit your needs, what technology will
help your business thrive, and even if you should base your business from your home or have a storefront brick and mortar location. Certainly you have
heard people boast about the luxury of working from home, but, is that truly the best option for your business?

Brick and Mortar vs. Home-Based Business

While running a home-based business may seem as though it is more cost effective, that may not actually be the case. Individuals who leave their home for
the day in order to go to work have a tendency to turn down their heat or A.C. If your business is based out of your home, you are unable to lower
your heating or cooling. Therefore, you are heating or cooling your home constantly throughout the day which raises your overall costs.

Additionally, you may need to install a business landline or purchase a secondary cell phone with the sole purpose of maintaining business calls. There
may come a time when you feel the need to have a second computer as to eliminate distractions on your personal computer during business hours. Congruently,
you will need to make sure your software and internet can handle the needs of your business.

Most importantly, if you are operating your business from your home, you will need to convince your clients that you are professional and serious about
them and your work. Unless you have a separate entrance and a section of your home that is completely dedicated to your business, clients are less
likely to take you serious. Home-based offices also run the risk of eliminating foot traffic. Brick and mortar offices create an opportunity for your
business to be found easier and perhaps on a whim by a potential client who was in the area. You also won’t have to worry about maintaining a professional
front and business appeal with a brick and mortar location.

The expansion of your business will also be limited and hindered by your home office. Is there enough room for yourself and employees? If the answer is
no, are you able to handle every aspect of the business on your own?


Contact Rosetti Properties

With these few aspects in mind, you may find it easier and more beneficial to have a brick and mortar office for your business. To find the location that
will best suit you and the needs of your business, contact us to schedule
a tour. With properties throughout the Capital Region, we are sure to have a property you will want to set up shop in!